About us

Zealth helps healthcare companies bring their products to patients. Our focus is on healthcare – and on building demand and minimising market restrictions. We aim to break down the silo mentality when it comes to sales, marketing, medical and corporate affairs. We believe demand and access is an interdisciplinary effort that can only be achieved if everyone works together.

Each and every project Zealth undertakes is executed by a customised project team. We utilise the resources from our vast network of talented external partners that are best suited to your particular project.

We always deliver on our commitments

Philosophy

Our philosophy is to create a unique team for each assignment combining in-house capabilities and partner competencies. We stay lean and deliver dynamic and price-competitive services – every time.

When working on team assignments, we use a structured approach to generate ideas and reduce bias, which is heavily inspired by Nobel Prize winning psychologist Daniel Kahneman. Professor emeritus of psychology and public affairs at Princeton University’s Woodrow Wilson School, Daniel Kahneman has pioneered research in decision-making and bias. We structure our approach in a way that helps participants explore new thinking, limits their bias and yields tangible results.

"Long-term success in building demand is only achieved from understanding your customers, their beliefs, values and preferences, and giving them an unparalleled customer experience."

The Team

Albert Skovgaard Bisgaard
Analyst
Anna Sofie Jarlkvist
Analyst
Anna Steen Nørgaard
Analyst
Cathrine Biskopstø Ibsen
Marketing Consultant
Freja Bredmose
Healthcare Consultant
Jakob Mouritsen
Healthcare Manager
Jesper Zacho
Managing Director
Julie Dreyer Jensen
Healthcare Consultant
Kristina Marum
Marketing Consultant
Lina Knudsen
Senior Healthcare Consultant
Mathias Posselt
Analyst
Matias Høgh Johansen
Healthcare Consultant
Michael Lauridsen
Senior Nordic Market Access Consultant
Mille Vang Johanson
Healthcare Consultant
Philip Knott
Healthcare Director
Sara Nyman
Senior Nordic Market Access Manager
Sara Vinther
Associate Healthcare Director
Sofia Bjursåker
Marketing Consultant
Swaathi Kiritharan
Healthcare Consultant
Albert Skovgaard Bisgaard
Analyst

Background:

Albert Skovgaard Bisgaard is currently studying Applied Mathematics at the Technical University of Denmark. During his education, Albert has worked with numerical problems and mathematical analyses as well as several programming languages, such as Python, MatLab, and C. He is also experienced in creating and editing videos.

Work At Zealth:

Albert primarily assists in forecast modelling. He also works with automatization of data collection and various other tasks.

 

Anna Sofie Jarlkvist
Analyst

Background:

Anna Sofie Jarlkvist holds a BSc in Medicine with Industrial Specialization and is currently in her first year of study for a master’s degree in Medical Market Access. Prior to joining Zealth, Anna Sofie worked at The North Denmark Region as a part of the Danish Covid-19 taskforce and was involved in the Danish Patient Safety Authority.

Work at Zealth:

Anna Sofie assists with both international and national customer projects, data collection, and various ad hoc tasks.

Anna Steen Nørgaard
Analyst

Background:

Background: Anna Steen Nørgaard holds a BSc in Medicine with Industrial Specialization and is currently in her first year of study for a master’s degree in Medical Market Access. Prior to joining Zealth, Anna worked as a student assistant for the Psychiatry in North Denmark Region, where she worked with data in relation to quality assurance.

Work at Zealth:

Anna assists with both international and national customer projects, data collection, and various ad hoc tasks.

Cathrine Biskopstø Ibsen
Marketing Consultant

Background:

Cathrine Ibsen holds MSc degree in Economics and Business Administration – Brand and Communications Management at Copenhagen Business School, and an AP degree in Marketing Management from CPH Business Academy and a Graduate Diploma in Marketing Management from CBS. Prior to joining Zealth, Cathrine was a student assistant for 3 years and a fulltime Marketing Assistant for 2 years at Elanco Animal Health. She has experience in brand management, market research, pricing, digital marketing, herein online consumer and B2B campaigns, and CRM databases (Salesforce).

Work at Zealth:

Cathrine Ibsen primarily assist in data collection, market research and digital marketing in both Danish and international projects. Her work also focuses on assisting in building customer interaction materials and different types of ad hoc tasks.

Freja Bredmose
Healthcare Consultant

Background:

Freja Kurup Bredmose holds a MSc and BSc in Molecular Biology. She has extensive knowledge of and practical experience with basic research and is specialized in molecular medicine, immunobiology and biochemistry. Prior to joining Zealth, Freja worked at Aarhus University Student Administration and Services and as a student ambassador at Pharmadanmark.

Work at Zealth:

Freja has experience with both international projects, e.g. development of different types of communication materials, and Danish market access projects, e.g. mapping of treatment landscapes. She also works with Danish HTA body processes, including continuous monitoring of ongoing assessments.

Jakob Mouritsen
Healthcare Manager

Background:

Jakob Mouritsen holds a MSc in Medical Market Access and a BSc in Medicine with Industrial Specialization. Prior to joining Zealth, Jakob was a HEOR junior consultant at HEOR Consult and worked with market access, reimbursement and health economics at Grünenthal Denmark and Ambu, respectively.

Work at Zealth:

Jakob has worked with numerous international clients and delivered solutions and support within different areas, such as pricing, reimbursement and market access, medical, health economics and forecasting. He has developed several health economic models and forecasting tools as well as marketing solutions, including customer interaction materials, playbooks, multi-channel engagement and performance and management presentations. He has also worked with the Danish HTA body, including HTA application submissions.

Jesper Zacho
Managing Director

Background:

Jesper Zacho has +20 years of experience in the pharmaceutical industry and consulting. Prior to starting Zealth, Jesper Zacho was Eli Lilly’s Country Lead for Denmark and Scandinavian Business Unit Director for oncology. He was also a member of Eli Lilly’s international management team for oncology. Jesper Zacho holds a MSc in Applied Economics, which includes training in health economics, and a BSc in International Business.

Work At Zealth:

Jesper is the owner and founder of Zealth. As Managing Director, Jesper’s focus is on strategic support within brand management, market access and organizational development. Through partnerships and strong dialogue, he looks for long-term common goals and commercial innovation to give Zealth customers a competitive advantage.

Julie Dreyer Jensen
Healthcare Consultant

Background:

Julie Dreyer holds a MSc in Medical Market Access and a BSc in Medicine with Industrial Specialization. Prior to joining Zealth, Julie has worked with global evidence and health policy in the Global Medical and Scientific Affairs department at Roche Diabetes Care.

Work at Zealth:

Her primary focus is on development and various types of international customer materials and general international customer support. Julie also supports on various market access aspects in the Nordic countries.

Kristina Marum
Marketing Consultant

Background:

Kristina Marum holds a MSc in Business Administration and Innovation in Health Care from Copenhagen Business School and a BSc in Health Economics and Health Management from the University of Oslo. She comes with experience from the MedTech industry where she has been a part of the Sales Excellence and Customer Engagement team for Wound and Skin Care at Coloplast.

 

Work at Zealth:

Kristina’s primary focus is on development of various types of international customer materials, project management, and general international customer support within Marketing and Medical Communication.

Lina Knudsen
Senior Healthcare Consultant

Background:

Lina Knudsen holds a PhD in Health Sciences, a MSc in Human Biology and a BSc in Biomedicine. Prior to joining Zealth, Lina worked at University of Copenhagen and Hospital of Southern Jutland, conducting basic research within molecular biology and gut microbiota.

Work at Zealth:

Lina’s primary focus is on development of various types of international customer materials and general international customer support.

Mathias Posselt
Analyst

Background:
Mathias Posselt holds a BSc in Medicine with Industrial Specialization and is currently in his final year of study for a master’s degree in Medical Market Access. Mathias has worked with different external partners within the pharmaceutical industry. The projects included health economic modelling, market access strategies, strategic innovation, and a preliminary market analysis. Prior to joining Zealth, Mathias worked as a Medical Assistant at Patiro with focus on patient recruitment and disease prevalence.

Work at Zealth:

Mathias assists with both international and national customer projects, data collection and various ad hoc tasks.

 

Matias Høgh Johansen
Healthcare Consultant

Background:

Matias Høgh Johansen holds a MSc in Biotechnology and a BSc in Molecular Medicine. From here he has obtained an in-depth knowledge of, and practical experience with, basic research specializing within the fields of cancer and bacteria. Prior to joining Zealth, Matias worked at Aarhus University as an instructor supervising laboratory exercises.

Work At Zealth:

His primary focus is on development and various types of international customer materials and general international customer support. Matias also supports on various market access aspects in the Nordic countries.

 

 

 

Michael Lauridsen
Senior Nordic Market Access Consultant

Background:

Michael Lauridsen holds a MSc in Pharmaceutical Science. He has extensive experience from the medicine committee of the Capital Region of Denmark and was previously a member of the Danish Medicines Council expert committees on lung cancer, breast cancer, myelomatosis and bladder and urothelial cancer. In the medicine committee, Michael responsible for devising and monitoring the implementation strategies from the Danish Medicines Council as well as monitoring adherence to guidelines at regional and hospital levels. In addition, he advised on the implementation strategies for drugs awaiting a marketing authorization and/or without a Danish Medicines Council assessment.

Work at Zealth:

Michael’s work is primarily focused on various market access aspects in the Nordic countries, including mapping of treatment landscapes, patient journey and stakeholder analyses and strategic support. His work covers different tasks in relation to the Danish HTA body as well, including health economic analyses, and benefits from the invaluable insights gained during his time in the medicine committee and as an expert committee member.

Mille Vang Johanson
Healthcare Consultant

Background:

Mille Vang holds a MSc in Medical Market Access and a BSc in Medicine with Industrial Specialization. During her study time Mille has worked with different external partners including the Danish Regions, the Research Unit for General Practice in Aalborg, and the Danish Dementia Research Centre. The projects included topics such as interviewing strategies, health economic decision-making in clinical settings and market access strategies. Prior to joining Zealth, Mille worked as a student assistant in the Danish healthcare sector for more than 6 years.

Work at Zealth:

Mille Vang’s work primarily focusses on national and international customer projects within market access in the nordic countries and medical marketing projects around the world.

Philip Knott
Healthcare Director

Background:

Philip Knott has +30 years of experience in the pharmaceutical industry. Prior to joining Zealth, Philip Knott held a position as International Marketing Director within both lung cancer and sarcoma at Eli Lilly. He was also the Oncology Director for Northern Europe at Eli Lilly and has significant operational experience.

Work At Zealth:

Philip is our pharmaceutical industry expert with a strong focus on marketing and sales. He helps customers create and implement their business strategies, advises on solutions having a customer-centric approach, marketing efficiency and effectiveness, go-to-market strategy, and more.

Sara Nyman
Senior Nordic Market Access Manager

Background:

Sara Nyman holds a Master of Medical Science from the Karolinska Institute and is a Registered Nurse. Sara has more than 15 years of experience from the pharmaceutical industry in Sweden with responsibilities within market access, sales, marketing and policy shaping. Prior to joining Zealth, Sara worked as National Market Access Manager Oncology with AstraZeneca. She has also previously held positions as Oncology Speciality Manager with GSK and Executive Hospital Manager with Eli Lilly.

 

Work at Zealth:

Sara’s main focus is the Swedish market, where she provides strategic advice for both market access and customer engagement. She has in-depth knowledge of the Swedish market ranging from HTA submission, County Councils strategy and access at hospital level. She also provides support within the primary care setting and is one of our oncology experts, bringing experience in CLL, breast, lung (SCLC/NSCLC), ovarian, pancreatic, prostate, renal and ventricular cancer.

Sara Vinther
Associate Healthcare Director

Background:

Sara Vinther holds a MSc in Medical Market Access and BSc in Medicine with Industrial Specialization. Prior to joining Zealth, Sara worked at LEO Pharma in a regional position and at the Danish Center for Healthcare Improvements.

Work At Zealth:

Sara works within different areas, including medical affairs, medical education, marketing, pricing, reimbursement and market access. She provides international support in the launching phase of new drugs and/or indications and has experience with health economics and outcome analyses, development of medical training materials, multi-channel engagement, development of diverse types of marketing materials and performance and management presentations. She has also worked with the Danish HTA body, including HTA application submissions.

Sofia Bjursåker
Marketing Consultant

Background:

Sofia Bjursåker holds a MSc in Strategic Communication and a B.Sc. in Business and Economics from Lund University. She has experience as a Marketing Assistant and Communications Manager working within brand management, digital marketing, corporate communication, as well as strategic and operational management.

Work at Zealth:

Sofia’s primary focus is on development of various types of international customer materials, project management, and general international customer support within Marketing and Medical Communication.

Swaathi Kiritharan
Healthcare Consultant

Background:
Swaathi Kiritharan holds a MSc in Medical Market Access and a BSc in Medicine with Industrial Specialization. Swaathi has worked with different external partners including the Danish Regions, the Research Unit for General Practice in Aalborg, and Genmab. The projects included health economic modelling, reviewing competitive landscape & HTA reports, and developing market access strategies. Prior to joining Zealth, Swaathi worked at a healthcare management consultancy as a Business Analyst.

 

Work at Zealth:

Swaathi Kiritharan’s work primarily focusses on customer projects within market access in the Nordic countries and medical projects for our international customers.